And this, kids, is why blocking alt-right-tolerating instances and moderating alt-right bullshit on sight is necessary:

tl;dr the playbook is:
1. create an account reposting popular conservative content
2. every once in a while drop-in a far-right meme, take it down after backlash (this measures the temperature)
3. once the follower numbers and temperature are right, go all-in on far-right stuff (and get banned, but also redpill a bunch of normies)
4. rinse, repeat.

@rysiek you know, I wonder if this tactic could be used to bring liberals over to the left, but with facts instead of lies

start with ordinary socdem stuff, slip in a little bit of more radical stuff (both about inherent injustice in our system and your typical guillotine billionaires/trebuchet TERFs kind of stuff), and then just ramp it up after a while

@bhtooefr @rysiek the author mentions the same thing at the end of the article, fwiw: "Swapping normie meme accounts into political content is an effective tactic. Anyone can use it. But instead of extreme-right content, one might choose to show declining rates of union membership, the divergent trendlines of productivity and wages, or the unprecedented upward drift of wealth in the past 40 years."

re: combating fascist bullshit 

@carcinopithecus @bhtooefr @rysiek I think this is absolutely key. Like the article says, big tech isn't going to save us, and just blocking/banning/deleting accounts, while necessary, is only a defensive siege state against a battle of attrition.

The left is scared and ashamed to do anything that smacks of rightist tactics, even if the tactic is legit and it's the message it's delivering that's the problem. We don't want to manipulate people; we'd much prefer that we simply say the truth and they see it and accept it. Unfortunately, that doesn't work when your opponents have no conscience and are actively feeding the world lies.

And there's nothing wrong with doing this, inherently. I think many of us with multiple marginalised identities, or extremely unusual ones, do something similar routinely (if without the banning and remaking). Put a little of the truth out there, test people's comfort level. Mix it with posts that show you're relatable to the average person, then slowly increase the level of Weird you show to them... and eventually they're like, hey. Maybe the weirdos aren't so bad.

I do it less now, but it's been a survival tactic for most of my life.


re: combating fascist bullshit 

@monsterblue @bhtooefr @rysiek i'd say it's already happening naturally, as someone who's already far left of where i was like 5, maybe even 2 years ago

Sign in to participate in the conversation

The social network of the future: No ads, no corporate surveillance, ethical design, and decentralization! Own your data with Mastodon!